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  Call Us : IDN +62-21-572-4712 – JPN +81-048-553-4655
  Call Us : IDN +62-21-572-4712 – JPN +81-048-553-4655

Graphic Design Landscape: Trends to Watch in 2024

As technology continues to transform our world, creative trends are also changing. This article serves as your guide to gain and understand the unique insight into this year’s visual communication shift.

Prepare yourself, as we provide you the cheat sheets to keep you ahead in the design world.

1. AI Assistance

Many artists oppose the contribution of AI, with valid arguments. However, AI will not cease to exist, and we should optimize it for our benefit. In the previous year of 2023, AI has revolutionized the design industry. AI-generated images started replacing stock and custom graphics, saving companies time and money as well as assisting designers speed up their workflows and creative research.

With AI constantly improving, the trend develops to make the most of its usefulness. For instance, platforms like can create many different design ideas quickly, saving valuable time when experimenting whilst taking the design into the next level.

2. Flow and Form: Organic meets Geometric

Flow and Form is an intriguing combination of geometric and organic shapes that makes a powerful statement with minimal bold lines. Simple yet expressive, this trend is both playful and awe-inspiring in its abstract nature.

The dynamic fusion of shapes, paired with balanced bright colours, serves as a captivating visual communication method. This trend continues to gain popularity and evolve, with a notable 27% increase in usage last year.

3. Composition-Heavy Designs

Say goodbye to white space!

In 2024, heavy compositions are set to dominate the design scene and become a major trend. They are characterized by intricate arrangements of elements, featuring complex layering, thoughtful placement of visuals, and packed layouts utilizing every inch of canvas space.

 Colour rich, detailed graphics using all the space possible are increasingly popular for their ability to tell captivating stories and hold attention for extended periods. With lots of things to look at, designers can tell deeper stories and make people feel strong emotions. As a result, these designs become more than just pictures; they become immersive experiences that leave a lasting impression on the audience.

4. Vibrant Colors

Vibrant colours have been in style for quite some time but perhaps thanks to Barbie’s influence, they are likely to become even more popular in 2024.

These colourful graphic designs with bold and contrasting colours easily catch people’s eyes. With extreme saturation, colours are intensified to their fullest, creating a visually striking effect that demands immediate attention. Ideal for social media, posters, and advertisements, they are set to remain a key trend in 2024 as they continue to be a focal point for designers to distinguish their designs.

5. Heatmapping

Gradients create a soft smoky effect that smoothly transitions colours from one hue to the next.  Functionally, gradients in heatmapping design serve to draw attention to key elements and improve the appearance of overlaid text. They add depth and dimension as well as provide a brilliant way to incorporate multiple bright colours in a way that isn’t overwhelming.

Heatmapping is perfect for creating eye-catching branding, dynamic posters and immersive web interfaces.

The Bottomline

Experiment with the latest trends of 2024 and unlock your creative potential!

From AI-driven creativity to pixelated nostalgia and the subtle echoes of nature to bold accessibility options, the design scene of 2024 is a rich tapestry waiting to be explored.

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